Last year I heard rumblings about the movie “JCVD.” It starred Jean Claude Van Damme and he played himself, obviously in the twilight of a strange career. People said it wasn’t the usual fare and he was quite good. Yeah yeah yeah. This guy was good?
So I went on with my life but then one day I ran into it at a Redbox station. Nothing else grabbed me so I forked over a dollar for it. The movie started with a vibe I wasn’t expecting and continued throughout. However, I was completely surprised halfway through the film. The following scene is a bit surreal and it doesn’t advance the story (Jean Claude being held hostage in a Belgium post office). But it makes the whole movie.
Maybe your opinion varies from mine but I thought he delivered in spades. According to Science Daily, unexpected events are more likely to be remembered than typical events. Remember the ending to “Seven?” Most people tried to forget without success. I still think about this scene from JCVD and how much I respect the filmmakers and star.
My point? The element of surprise is very sticky. No matter if your audience loves it or hates it.
So surprise us. Show some cube.
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